No 4-3 (2012)
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8-11 214
Abstract
The article is a fragment of research on the theme Methods of expressing emotions (on the material of Russian,
English and Azerbaijani).
English and Azerbaijani).
12-15 185
Abstract
The article considers the transformation of the Russian colour picture of the world in the multiethnic Kazakhstan
under the condition of Russian-Kazakh bilingualism. The author tried to observe the verbal practice of colour naming in
the Kazakh language affect the understanding of colour in the Russian language.
under the condition of Russian-Kazakh bilingualism. The author tried to observe the verbal practice of colour naming in
the Kazakh language affect the understanding of colour in the Russian language.
16-21 291
Abstract
The article deals with the controversial points of bilateral correlation of a) speech (text) - discourse and
b) speech genre - pragmatics. The author attempts to combine linguistic, linguopragmatic and discursive aspects of a
literary text generation in the developed theory of the speech genre.
b) speech genre - pragmatics. The author attempts to combine linguistic, linguopragmatic and discursive aspects of a
literary text generation in the developed theory of the speech genre.
21-25 244
Abstract
In the article the aspect characterization of the social computer network VKontakte as an Internet genre is given.
The parameters of "author", "addressee", "genre function", "stylistic features" and "formal characteristics" are described.
The role of new media in the formation of the analyzed genre specificity is determined in conclusion.
The parameters of "author", "addressee", "genre function", "stylistic features" and "formal characteristics" are described.
The role of new media in the formation of the analyzed genre specificity is determined in conclusion.
26-29 223
Abstract
The article studies the active processes happening on the derivational level of the modern Russian language which
are caused by democratization in all spheres of life causing violation of the established spelling norms. The article
focuses on the Russian state exam texts fully and objectively reflecting the modern language situation.
are caused by democratization in all spheres of life causing violation of the established spelling norms. The article
focuses on the Russian state exam texts fully and objectively reflecting the modern language situation.
29-32 174
Abstract
The article is devoted to the analysis of the forms of present, future and past tenses in the French newspaperpublicity
texts in the aspect of the authors message realization. The determinative significance of the heading and the
articles first paragraph for the usage of tense forms in a text is represented. The role of temporal markers in the linear
order of the verbalized events is shown. The presence/absence of tense forms and markers in the heading is considered
as a lingual game (Wittgenstein) oriented at creating the readers interest.
texts in the aspect of the authors message realization. The determinative significance of the heading and the
articles first paragraph for the usage of tense forms in a text is represented. The role of temporal markers in the linear
order of the verbalized events is shown. The presence/absence of tense forms and markers in the heading is considered
as a lingual game (Wittgenstein) oriented at creating the readers interest.
33-36 212
Abstract
The article studies the propositional-semantic organization of word-formative type including the verbal adjectives
with the -liv suffix, which reveals the mental nature of this category reflecting the features of the processes of realitys
categorization and conceptualization.
with the -liv suffix, which reveals the mental nature of this category reflecting the features of the processes of realitys
categorization and conceptualization.
Anastasia Yurievna Arysheva,
Anastasia Igorevna Gladilova,
Alena Ruslanovna Degtyareva,
Pavel Alexeevich Katyshev,
Ksenia Andreevna Kudashkina,
Stanislav Vladimirovich Olenev,
Irina Yurievna Sayutina,
Vladimir Alexeevich Sergienko
37-41 222
Abstract
This article analyzes the situation of naming of public transport stations in Kemerovo. Facts for analysis were
obtained from field collection of material (with a subsequent comparison to the names used in the 2GIS directory and
the website of the Kemerovo «Management of the united customer of transport services» - www.kemgortrans.ru), and
from a poll. Assessment and analysis of the naming effectiveness were conducted by the members of the project team
(the authors of article) with the assistance of experts in linguistics, sociology, and history (local history).
obtained from field collection of material (with a subsequent comparison to the names used in the 2GIS directory and
the website of the Kemerovo «Management of the united customer of transport services» - www.kemgortrans.ru), and
from a poll. Assessment and analysis of the naming effectiveness were conducted by the members of the project team
(the authors of article) with the assistance of experts in linguistics, sociology, and history (local history).
42-46 197
Abstract
The article focuses on the features of repeat nominations in the texts of judgments in civil cases. Particular attention
is drawn to the repeated use of the pronominal nominations. Repeat nominations are treated in the aspect of focus
(discourse) anaphora, that is, as conceptualizations of a reference point. The reference point introduces the information
about the item that would be re-nominated further in the text. The authors examine the dependence of repeat
nominations use on the judgment composite structure and formulate suggestions for the optimal use of repeat
nominations of the plaintiff and the defendant in the studied texts.
is drawn to the repeated use of the pronominal nominations. Repeat nominations are treated in the aspect of focus
(discourse) anaphora, that is, as conceptualizations of a reference point. The reference point introduces the information
about the item that would be re-nominated further in the text. The authors examine the dependence of repeat
nominations use on the judgment composite structure and formulate suggestions for the optimal use of repeat
nominations of the plaintiff and the defendant in the studied texts.
47-50 293
Abstract
The article is devoted to the history of gathering and studying of Kuzbass folklore in Kemerovo State University in
1960-2011. Its in this article that V. M. Potyavins scientific biography is published for the first time. He is the founder
of this scientific activity in KemSU. The results of folklore practices and expeditions of folklore laboratories are being
published.
1960-2011. Its in this article that V. M. Potyavins scientific biography is published for the first time. He is the founder
of this scientific activity in KemSU. The results of folklore practices and expeditions of folklore laboratories are being
published.
51-54 236
Abstract
The article focuses on the «synesthetic» aspect of A. P. Chekhovs comedy «Cherry orchard»: the author
differentiates the concepts of «synesthetic» atmosphere and «synesthetic» experience. The orientation at the emotional
and sensual background, created by the stratification of images containing different levels of perception and knowledge
of reality, is essential.
differentiates the concepts of «synesthetic» atmosphere and «synesthetic» experience. The orientation at the emotional
and sensual background, created by the stratification of images containing different levels of perception and knowledge
of reality, is essential.
54-57 232
Abstract
The article is devoted to research of children's culture in the aspect of world modelling, which is restored from
mythological stories and practices. The stories from interviews about calling mythological characters, recorded by the
author in 2002 - 2009, are analysed as the material of the study. Initiational functions and features of the rituals of
calling mythological caracters ritual are exposed.
mythological stories and practices. The stories from interviews about calling mythological characters, recorded by the
author in 2002 - 2009, are analysed as the material of the study. Initiational functions and features of the rituals of
calling mythological caracters ritual are exposed.
58-61 298
Abstract
The article focuses on the identification of ecultural meanings of somatic code items functioning in differentstructure
languages in two linguocultural communities - English and Russian. Somatisms (body parts names) are often
regarded as ethnocultural texts which can only be read and interpreted in the context of cultural meanings rendered by
certain cultural signs: archetypes, samples, symbols, customs, traditions, rituals.
languages in two linguocultural communities - English and Russian. Somatisms (body parts names) are often
regarded as ethnocultural texts which can only be read and interpreted in the context of cultural meanings rendered by
certain cultural signs: archetypes, samples, symbols, customs, traditions, rituals.
62-65 209
Abstract
Linguistic means of the events estimation used in the French publicistic discourse, namely their forms, are
analyzed and connection between their use in this type of discourse and important events in the society is established.
analyzed and connection between their use in this type of discourse and important events in the society is established.
65-69 288
Abstract
The article provides an analysis of characters' basic behaviour patterns (in relation to the mythological origin of
their names) that are represented in V. O. Pelevin's works; the problems of naming in linguophilosophy and literary
texts are discussed.
their names) that are represented in V. O. Pelevin's works; the problems of naming in linguophilosophy and literary
texts are discussed.
70-73 231
Abstract
The article discusses propositional and frame modeling as an effective means of describing the language world of
six-year-old children. The methodological foundations of this research are fundamental tenets of cognitive linguistics.
six-year-old children. The methodological foundations of this research are fundamental tenets of cognitive linguistics.
Svetlana Vladimirovna Biyakova,
Victor Yurjevich Geyer,
Anastasia Aleksandrovna Smirnova,
Alevtina Georgiyevna Stroilova,
Oksana Petrovna Tukmakova
74-78 235
Abstract
The article deals with the cognitive approach in translation of terms. The translation problem can be effectively
solved by building a cognitive model of a term which allows to determine the explicit components in a given context
and find the equivalent in the target language.
solved by building a cognitive model of a term which allows to determine the explicit components in a given context
and find the equivalent in the target language.
78-81 191
Abstract
The article is devoted to the analysis of different kinds of information in court sentences. The author describes the
semantic structure of the text which comprises three components: cognitive, modal and textual.
semantic structure of the text which comprises three components: cognitive, modal and textual.
82-85 191
Abstract
The article considers the questions of cognitive description of polysemy. The problem of prototypical character of
polysemous structures is discussed through the example of polysemy of a derivative word.
polysemous structures is discussed through the example of polysemy of a derivative word.
86-89 179
Abstract
The article deals with the peculiarities of axiological statements in political communication. The factors influencing
the character, type and means of expressing assessment by the author of a political text are pointed out.
the character, type and means of expressing assessment by the author of a political text are pointed out.
90-93 271
Abstract
The article is devoted to the analysis of childrens game folklore of the Kemerovo region. The research is based on
the records of childrens games descriptions of 1990 - 2010. The local tradition of playing models a new game
situations and transmits folklore knowledge to the next generation of children.
the records of childrens games descriptions of 1990 - 2010. The local tradition of playing models a new game
situations and transmits folklore knowledge to the next generation of children.
94-98 216
Abstract
The paper describes the problems of slavonic-german interaction in the field of phraseology as well as the
principles of confrontation of Russian and German phraseological units, described in the dictionary (K)Ein Buch mit
sieben Siegeln. Historisch-etymologische Skizzen zur deutschen Phraseologie (Walter, H., Mokienko, V. M. -
Greifswald, 2011. (No) Book of Seven Seals. Historic-etymological studies in German phraseology.
principles of confrontation of Russian and German phraseological units, described in the dictionary (K)Ein Buch mit
sieben Siegeln. Historisch-etymologische Skizzen zur deutschen Phraseologie (Walter, H., Mokienko, V. M. -
Greifswald, 2011. (No) Book of Seven Seals. Historic-etymological studies in German phraseology.
99-104 229
Abstract
The article presents the description and analysis of figurative realizations of a meteonymic concept, objectivized in
dialectal speech by different trops. The author characterizes the imaginary perceptions of the meteo phenomenon as
belonging to the dialectal and general Russian models of image creation.
dialectal speech by different trops. The author characterizes the imaginary perceptions of the meteo phenomenon as
belonging to the dialectal and general Russian models of image creation.
104-109 205
Abstract
The article represents the explanation and illustration of the principal statements of the experimental and theoretical work devoted to the research of spontaneous speech production in stressful situations. The results of the psycholinguistic experiment are expressed in the form of cognitive modeling of the text produced during the experiment and there is an attempt to classify the models.
110-114 209
Abstract
Outpatient's card is analyzed in the article. The document is considered as an object of pragmatics, discourse and as
a natural writing "product". The extralinguistic aspects influencing the process of medical card creation are described,
the linguistic features of texts are analyzed. The signs of official, professional medical and conversational style in the
medical card text are outlined.
a natural writing "product". The extralinguistic aspects influencing the process of medical card creation are described,
the linguistic features of texts are analyzed. The signs of official, professional medical and conversational style in the
medical card text are outlined.
115-118 237
Abstract
The article aims to present the main pragmatic aspects of Russian-Polish translation and interpretation. The starting
point for the analysis is the pragmatic meaning of words and collocations (stylistic characteristics, stylistic register, and
context of use). Special attention was givento pragmatic adaptation.
point for the analysis is the pragmatic meaning of words and collocations (stylistic characteristics, stylistic register, and
context of use). Special attention was givento pragmatic adaptation.
119-124 221
Abstract
This article continues the series of publications devoted to the problem of status and rank of non-semantic elements
in the morphoderivational word structure. The article deals with non-standard similar-to-affixes units which remain
after the procedure of stem identification on the root, e. g.: -ас (морда - мордасы), -здр΄ (нос-ноздря), -блат (цифра
- циферблат), му- (сор - мусор), ши- (ворот - шиворот). Such units are usually called «unifixes». Different
solutions to this problem are discussed depending on the approach chosen: morphemic (structural-semantic) or
derivational (structural-functional), lexical or systematic-derivational, synchronous or genetic, paradygmatic or
syntagmatic. Special attention is paid to the problem of unifixes morphemization - their transformation into common
affixes.
in the morphoderivational word structure. The article deals with non-standard similar-to-affixes units which remain
after the procedure of stem identification on the root, e. g.: -ас (морда - мордасы), -здр΄ (нос-ноздря), -блат (цифра
- циферблат), му- (сор - мусор), ши- (ворот - шиворот). Such units are usually called «unifixes». Different
solutions to this problem are discussed depending on the approach chosen: morphemic (structural-semantic) or
derivational (structural-functional), lexical or systematic-derivational, synchronous or genetic, paradygmatic or
syntagmatic. Special attention is paid to the problem of unifixes morphemization - their transformation into common
affixes.
124-127 234
Abstract
This article discusses the phenomenon of fuzzy qualifiers, which are typical expressions performing the function of
semantic compressors. The main function of the fuzzy determinants in speech is to serve as an information compressor,
allowing the speaker to put a large block of information in the utterance without detailing it in order to save the speech
effort. Interpretive destabilizer is a side (but inevitable and systematic) aspect of fuzzy qualifiers. This aspect forms
the potency of non-uniqueness of interpretation. These units increase the potency of the texts conflict interpretation by
compactness of utterances and unexpressiveness of semantics. The phenomenon was studied on the material of
commercial contracts and legal texts. Basing on the study, a functional classification of fuzzy qualifiers in Russian has
been developped. The investigated phenomenon is classified according to two principles - the degree of accuracy of the
transmitted concept and the type of hermeneutical basis.
semantic compressors. The main function of the fuzzy determinants in speech is to serve as an information compressor,
allowing the speaker to put a large block of information in the utterance without detailing it in order to save the speech
effort. Interpretive destabilizer is a side (but inevitable and systematic) aspect of fuzzy qualifiers. This aspect forms
the potency of non-uniqueness of interpretation. These units increase the potency of the texts conflict interpretation by
compactness of utterances and unexpressiveness of semantics. The phenomenon was studied on the material of
commercial contracts and legal texts. Basing on the study, a functional classification of fuzzy qualifiers in Russian has
been developped. The investigated phenomenon is classified according to two principles - the degree of accuracy of the
transmitted concept and the type of hermeneutical basis.
128-134 230
Abstract
The article focuses on the peculiarities of cohesion realization and expression in official texts written by
professionals that work in official organizations and by ordinary native speakers. Special attention is paid to the lexical
type of cohesion, which comprises the relations of inclusion, exclusion and identity.
professionals that work in official organizations and by ordinary native speakers. Special attention is paid to the lexical
type of cohesion, which comprises the relations of inclusion, exclusion and identity.
134-138 203
Abstract
The article analyses the assessment in the media discourse as exemplified by the linguistic personality of the television presenter Marianna Maksimovskaja. Both absolute (explicit) and implicit assessments are considered:
comparison, precedential phenomena, irony.
comparison, precedential phenomena, irony.
139-142 200
Abstract
This article analyzes the communicative and pragmatic functions of strategies and tactics, which are common for
Internet discourse. Blog is analyzed as a network communicative structure. Pragmatic orientation of blogs is presented
through the strategies and tactics, which help to gain necessary attitude from readers.
Internet discourse. Blog is analyzed as a network communicative structure. Pragmatic orientation of blogs is presented
through the strategies and tactics, which help to gain necessary attitude from readers.
142-146 232
Abstract
This article is devoted to language implementation of a saints image in a biography text. The dependence of
various conceptual components of a missionarys image on the genre is revealed. The interaction of language tools that
are intergrated to organize the concept of holiness is described. Typical and predominant features of a saints
personality are revealed. The antinomic character of the image of a man as a central fragment of the picture of the world
in religious discourse is emphasized.
various conceptual components of a missionarys image on the genre is revealed. The interaction of language tools that
are intergrated to organize the concept of holiness is described. Typical and predominant features of a saints
personality are revealed. The antinomic character of the image of a man as a central fragment of the picture of the world
in religious discourse is emphasized.
147-151 214
Abstract
The article is devoted to the experimental study of slang lexical units ability to reflect social characteristics of
native speakers - subjects of the speech. Basing on the analysis of the questionnaire data received from two hundred
informants, we can conclude that the social specificity of slang has no accurate character, and is characterized by dim
borders and designates indistinct «social areas» which act as average societies of Russian slang units users. Therefore,
on the one hand, the functioning of Russian slang assumes association of all the literary language users, while on the
other hand some social and age groups, which use the slang lexicon most actively, can be identified.
native speakers - subjects of the speech. Basing on the analysis of the questionnaire data received from two hundred
informants, we can conclude that the social specificity of slang has no accurate character, and is characterized by dim
borders and designates indistinct «social areas» which act as average societies of Russian slang units users. Therefore,
on the one hand, the functioning of Russian slang assumes association of all the literary language users, while on the
other hand some social and age groups, which use the slang lexicon most actively, can be identified.
152-155 195
Abstract
The article deals with some special features of polymotivation processes in the word-formation niches with the
Russian formants -nik and -nits/а/, their influence on the development of the word-formation niche and polysemy.
Different methods of polimotivation study are considered.
Russian formants -nik and -nits/а/, their influence on the development of the word-formation niche and polysemy.
Different methods of polimotivation study are considered.
155-158 230
Abstract
The subject of research in the article is one of the ways of conceptualizing and categorizing of the family sphere -
the actional cultural code of the concept FAMILY objectivizied in a language through different activity metaphors. The
most productive conceptual metaphors, reflecting the value senses that are linked to the concept in the German culture
and its ethnocultural peculiarity, are analized.
the actional cultural code of the concept FAMILY objectivizied in a language through different activity metaphors. The
most productive conceptual metaphors, reflecting the value senses that are linked to the concept in the German culture
and its ethnocultural peculiarity, are analized.
159-162 228
Abstract
A euphemism is a less risky nomination, replacing a more risky one in the speech. The research focuses on the legal
risk as an active determinant of euphemy development in public communication in modern Russia. A legeuphemism
(legal euphemism) is an object of euphemology, as it is a nomination, allowing the speaker to minimize the risk of legal
liability. A legeuphemism should be understood as a nomination of any scale and semiotic status: word, phrase or
sentence. Legeuphemisms can be used at the lexical, stylistic and compositional level. In the current research two types
of legeuphemisms are described - synthetic and analytic ones.
risk as an active determinant of euphemy development in public communication in modern Russia. A legeuphemism
(legal euphemism) is an object of euphemology, as it is a nomination, allowing the speaker to minimize the risk of legal
liability. A legeuphemism should be understood as a nomination of any scale and semiotic status: word, phrase or
sentence. Legeuphemisms can be used at the lexical, stylistic and compositional level. In the current research two types
of legeuphemisms are described - synthetic and analytic ones.
163-168 164
Abstract
The article covers the semantic structure of locative constructions in the Old Russian language with the technique
of polisituational analysis. The authors analyze the number and nature of the situations that are part of a complex of
ancient polisituational verb combinations with space meaning. The specifics of the semantic organization of locative
syntax constructions is outlined.
of polisituational analysis. The authors analyze the number and nature of the situations that are part of a complex of
ancient polisituational verb combinations with space meaning. The specifics of the semantic organization of locative
syntax constructions is outlined.
169-173 179
Abstract
The problem of unique items identification in the structure of the derivative word is traditionally associated with the
problems related to stem devidedness and word devidedness. This article is devoted to the study of native speakers
strategies for identifying the units with atypical and unique derivational structure (derivational anomalies). The results
of a psycholinguistic experiment allow us to confirm the morphemic status of the empty morphs, as well as to describe
the derivational potential of the units in whose structure unique and unproductive morphemes are encoded.
problems related to stem devidedness and word devidedness. This article is devoted to the study of native speakers
strategies for identifying the units with atypical and unique derivational structure (derivational anomalies). The results
of a psycholinguistic experiment allow us to confirm the morphemic status of the empty morphs, as well as to describe
the derivational potential of the units in whose structure unique and unproductive morphemes are encoded.
173-176 210
Abstract
This article focuses on the changes occurring in the semantic structure and paradigmatic-syntagmatic connections
of the lexeme member in the diachronic-normative aspect. As the main language material V. Dahl's explanatory
dictionary served.
of the lexeme member in the diachronic-normative aspect. As the main language material V. Dahl's explanatory
dictionary served.
177-180 242
Abstract
The article deals with the philosophic texts by the famous Russian emigre philosopher N. O. Lossky in terms of
linguopersonology.
linguopersonology.
181-184 267
Abstract
The usage of ty- and vy-forms in speech and in writing within a regulatory dialogue is described in detail in the works
on the Russian speech etiquette. But these rules are not applicable to the etiquette of social networking - net-etiquette,
which is still being formed. The article traces the general tendencies of etiquette in the Internet and focuses on assessing
the choice of ty-and vy-forms in the Internet communication and the process of shift from ty to vy and vice versa.
on the Russian speech etiquette. But these rules are not applicable to the etiquette of social networking - net-etiquette,
which is still being formed. The article traces the general tendencies of etiquette in the Internet and focuses on assessing
the choice of ty-and vy-forms in the Internet communication and the process of shift from ty to vy and vice versa.
185-189 250
Abstract
The article focuses on the issue of metaphorical conceptualization of reality based on the associative correlation
between abstract and basic (concrete) concepts. Metaphor is considered as a cognitive mechanism, a structure relating
mental representations to perceptional and experiential ground which is influenced by the cultural environment. The
metaphorical correlation between the concepts CONFLICT and FIRE, analyzed through contemporary English
phraseological units, serves as an example of the stated theory.
between abstract and basic (concrete) concepts. Metaphor is considered as a cognitive mechanism, a structure relating
mental representations to perceptional and experiential ground which is influenced by the cultural environment. The
metaphorical correlation between the concepts CONFLICT and FIRE, analyzed through contemporary English
phraseological units, serves as an example of the stated theory.
189-193 200
Abstract
кетного опроса.
In this article, peculiarities of readers' perception of precedential phenomena are analyzed by means of survey.
In this article, peculiarities of readers' perception of precedential phenomena are analyzed by means of survey.
194-197 238
Abstract
The article explains the need for a systemic typology of the linguistic personality, which is based on the mental and
psychological characteristics of the personality. A lingvosocionic typology of personality with the system basis,
proposed by K. G. Jung, is suggested.
psychological characteristics of the personality. A lingvosocionic typology of personality with the system basis,
proposed by K. G. Jung, is suggested.
198-201 208
Abstract
The article deals with the aspects of the communicative interaction in terms of national and cultural language
consciousness of communicating partners; the features of cross-cultural communication are analyzed; the scientific
explanation of communication as the tool of influencing the speaker is given; the examples of communicative behavior
as a synthesis of «language / culture» are provided.
consciousness of communicating partners; the features of cross-cultural communication are analyzed; the scientific
explanation of communication as the tool of influencing the speaker is given; the examples of communicative behavior
as a synthesis of «language / culture» are provided.
202-205 185
Abstract
The article reveals the worth of personalia as a culture language sign, the peculiarity of its functioning in teaching a
foreign language which includes its ability to represent social and cultural values and priorities in a personalprecedential
form, thus making a contribution to the process of forming students general cultural competence.
foreign language which includes its ability to represent social and cultural values and priorities in a personalprecedential
form, thus making a contribution to the process of forming students general cultural competence.
206-209 231
Abstract
Theoretical research in the field of the language personality, the classification of the language personalities, and
strategies of phraseological units-agnonyms semantization of by ordinary native speakers are presented in the article.
The choice of the material studied in the article can be explained by the necessity to develop the theory of the linguistic
personality.
strategies of phraseological units-agnonyms semantization of by ordinary native speakers are presented in the article.
The choice of the material studied in the article can be explained by the necessity to develop the theory of the linguistic
personality.
210-213 231
Abstract
This article considers the notion of terminological field, its main features and structure; the analysis of the
terminological field Affinage in the modern Russian language is given for the first time, the paradigmatic relations
within the given terminological field are revealed.
terminological field Affinage in the modern Russian language is given for the first time, the paradigmatic relations
within the given terminological field are revealed.
214-217 212
Abstract
The article deals with subjective factors of language choice by the Tatars living in Krasnoyarsk region. The author
compares the data obtained during a sociolinguistic experiment in the Tatar villages of Pirovsky and Kazachinsky
districts. It is established that the choice of the Tatar language as the main means of communication and as a native
language in terms of bilingualism is largely dependent on the age of respondents and their assessment of the Tatar
language`s current state and prospects of functioning on the territory of Priyeniseisky Siberia by the representatives of
the Tatar diaspora.
compares the data obtained during a sociolinguistic experiment in the Tatar villages of Pirovsky and Kazachinsky
districts. It is established that the choice of the Tatar language as the main means of communication and as a native
language in terms of bilingualism is largely dependent on the age of respondents and their assessment of the Tatar
language`s current state and prospects of functioning on the territory of Priyeniseisky Siberia by the representatives of
the Tatar diaspora.
218-222 271
Abstract
The article is devoted to the specifics of outdoor advertisement perception by the representatives of different
regions (Pavlodar city in Kazakhstan, Kemerovo city in Russia). The article reveals the cognitive and pragmatic aspects
of the advertisement discourse which explains the differences in advertisement perception in various regions. The
results of the psycholinguistic experiment explain nd illustrate the main conclusions of the article.
regions (Pavlodar city in Kazakhstan, Kemerovo city in Russia). The article reveals the cognitive and pragmatic aspects
of the advertisement discourse which explains the differences in advertisement perception in various regions. The
results of the psycholinguistic experiment explain nd illustrate the main conclusions of the article.
222-228 202
Abstract
The article investigates the changes in the «inner world» image in Tutchevs «night lyrics» of 1830 - 1850. The
cosmogonic and eschatological tendencies in the souls «night life» motive development are traced and conclusions
about the general principles of the correlation between the image of soul and that of the night in the poetic world are
made.
cosmogonic and eschatological tendencies in the souls «night life» motive development are traced and conclusions
about the general principles of the correlation between the image of soul and that of the night in the poetic world are
made.
229-233 197
Abstract
The article deals with the strategies used by diarists to achieve their main communicative purpose. Analyzing a
diary through the theory of semantic primitives allows us to reveal diarists intentions which determine the choice of
strategies.
diary through the theory of semantic primitives allows us to reveal diarists intentions which determine the choice of
strategies.
234-238 292
Abstract
The features that allow the metaphor to be a productive means of influence and manipulation in the advertizing
discourse aimed at children are analyzed in this article. Sphere-sources of metaphorical expansion as well as their
hierarchy were determined on the basis of the metaphors, taken from German advertisements.
discourse aimed at children are analyzed in this article. Sphere-sources of metaphorical expansion as well as their
hierarchy were determined on the basis of the metaphors, taken from German advertisements.
238-242 299
Abstract
The article focuses on time as the universal category of semantic space of the text. Traditional ideas of time and
their language representation in the particular work of art are analyzed.
their language representation in the particular work of art are analyzed.
242-245 202
Abstract
The paper addresses some issues of everyday linguistics which embrace personal theories and personal technologies.
Special emphasis is laid upon language learners' beliefs and contextual determinism in teaching grammar.
Special emphasis is laid upon language learners' beliefs and contextual determinism in teaching grammar.
246-249 241
Abstract
Phraseological units of the English language which verbalize the concept, represented in the language by the
lexeme cat, are analyzed in the article. The aim of the work is to reveal the features of the named concept (structural,
physical, functional, and those characterizing the national specifics of the English culture), which native speakers use
when creating phraseological units. The reflection of the concept «CAT» in the linguistic consciousness of native
speakers of English is revealed by the means of a receptive experiment.
lexeme cat, are analyzed in the article. The aim of the work is to reveal the features of the named concept (structural,
physical, functional, and those characterizing the national specifics of the English culture), which native speakers use
when creating phraseological units. The reflection of the concept «CAT» in the linguistic consciousness of native
speakers of English is revealed by the means of a receptive experiment.
250-254 218
Abstract
The article is dedicated to the comparative study of the semantic structure of the German concepts Politics and
Money, which are reconstructed by four conceptual features: anthropomorphic, artifact, social and natural. These
metaphors describe the social reality (political and financial relations) and reflect the experience and knowledge
accumulated in the modern German linguoculture.
Money, which are reconstructed by four conceptual features: anthropomorphic, artifact, social and natural. These
metaphors describe the social reality (political and financial relations) and reflect the experience and knowledge
accumulated in the modern German linguoculture.
254-258 210
Abstract
The paper suggests the hypothesis of the knowledge ordinariness degree. The characteristics of ordinary and
scientific consciousness are analyzed. So are the data of the experiment with NSTU students majoring in technical
studies.
scientific consciousness are analyzed. So are the data of the experiment with NSTU students majoring in technical
studies.
258-263 223
Abstract
The article deals with the metaphor as an object of the authors interpretation in the publicistic discourse, the types
of such an interpretation being pointed out.
of such an interpretation being pointed out.
264-267 231
Abstract
The article analyses the specific characteristics of the official text structure as revealed in the text of the order. One
of the most specific structural characteristics of the official text is modularity, which aids effective processing of official
information and sustainable allocation of this information in the texts space, which facilitates convenient and effective
perception of the official text. The author suggests the logical semantic principles of text segmentation to be the basis
for the module fragments identification in the official text.
of the most specific structural characteristics of the official text is modularity, which aids effective processing of official
information and sustainable allocation of this information in the texts space, which facilitates convenient and effective
perception of the official text. The author suggests the logical semantic principles of text segmentation to be the basis
for the module fragments identification in the official text.
268-272 262
Abstract
The article focuses on the «codeswitching» phenomenon in Russian print advertisements. The article examines the
reasons for inserting foreign elements into Russian advertising texts as well as their functions. The examples of
graphemes, words and lexical items belonging to another language in Cyrillic advertising texts are given
reasons for inserting foreign elements into Russian advertising texts as well as their functions. The examples of
graphemes, words and lexical items belonging to another language in Cyrillic advertising texts are given
273-276 324
Abstract
The article is devoted to the specific character of metaphors with the area-source of «age». It describes the role of
each age stage (youth, maturity, old age) in the perception of soul in the Russian linguoculture. The work determines
the lexical units involved in the metaphorization process and describes the personal qualities actualized with the help of
such metaphors. The research is based on XVIII - XX centuries texts.
each age stage (youth, maturity, old age) in the perception of soul in the Russian linguoculture. The work determines
the lexical units involved in the metaphorization process and describes the personal qualities actualized with the help of
such metaphors. The research is based on XVIII - XX centuries texts.
277-280 252
Abstract
The article deals with competence approach as the main principle for updating educational content in higher
professional education as well as the methods and ways of linguistic and cultural competences formation. It singles out
the key competences in the educational-upbringing process.
professional education as well as the methods and ways of linguistic and cultural competences formation. It singles out
the key competences in the educational-upbringing process.
281-284 220
Abstract
This paper represents the dynamic aspect of the topical organization of dialect monologue, which has its own
options. One option is the current topical development, presented in the terms of coherence and cohesion.
options. One option is the current topical development, presented in the terms of coherence and cohesion.
285-289 202
Abstract
This article is devoted to the study of illness as the phenomenon that formed F.M. Dostoevskys existential
consciousness and was realized in the forms of text creation in his works (creative comprehension of «edge situations»,
thought paradoxicality, inhibition style, multilayer semantic of texts, «edge genres», existential dialogue and others).
consciousness and was realized in the forms of text creation in his works (creative comprehension of «edge situations»,
thought paradoxicality, inhibition style, multilayer semantic of texts, «edge genres», existential dialogue and others).
ISSN 2949-2122 (Print)
ISSN 2949-2092 (Online)
ISSN 2949-2092 (Online)