MANAGEMENT AND MARKETING USE IN THE FORMATION OF THE MARKED-FOCUSED MODEL OF REGION DEVELOPMENT MANAGEMENT
Abstract
The article deals with the problems of management and marketing use in the formation of the market-focused model of region development management. The influence of management and marketing on industrial, financial and social policy is shown. The role of investments in maintenance of self-development of a region's economy is defined.
About the Authors
Alexander Mikhailovich Lavrov
KemSU
Russian Federation
Russian Federation
Lada Alexandrovna Polikarpova
KemSU
Russian Federation
Russian Federation
Review
For citations:
Lavrov A.M., Polikarpova L.A. MANAGEMENT AND MARKETING USE IN THE FORMATION OF THE MARKED-FOCUSED MODEL OF REGION DEVELOPMENT MANAGEMENT. The Bulletin of Kemerovo State University. 2012;(3):284-287. (In Russ.)
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