Yu. V. Malakhova
Institute of Food Technology and Design, Division of Nizhni Novgorod State Engineering and Economics Institute
Russian Federation

Yulia V. Malakhova – Candidate of Sociology, Associate Professor, Head of the Department of Humanitarian, Social and Economical Disciplines

V. V. Khokholova
Nizhny Novgorod State Technical University
Russian Federation

Valentina V. Khokhlova – Doctor of Sociology, Professor at the Department of Public Relations, Marketing and Communications