TOURISM AS A SPHERE OF PRODUCTIVE ENTREPRENEURSHIP DEVELOPMENT IN THE RESOURCE TYPE REGION

Abstract

The current problems of the regional economy development in the form of «productive entrepreneurship” based on the production and implementation of innovations are uncovered in the paper. The methodological basis is W. Baumol’s approach, which examines the impact of different types of entrepreneurship (productive and rent-seeking) on the development of the economic system. Tourism industry is selected as the object of research, which has a high multiplier effect, smoothes out regional disparities, and development prospects are directly linked to the predominant type of business. The purpose of the study is to assess the prospects of development of productive entrepreneurship in the tourism sector in the resource type region. The paper discusses possible scenarios for development of the tourism industry.
The possible scenarios for development of the industry related to the choice of strategies to support the industry by the regional authorities are disclosed in the paper. The first one is traditional strategy and is associated with increased state regulation of tourist activities; the positioning of Kemerovo region as a region favorable for the development of tourism; attraction of investments in the tourism industry. The second strategy is the target-oriented development scenario based on the cluster approach and the mechanism for the integrated development of tourist and recreational zones. The author concludes that it can contribute to the growing clustering of "productive entrepreneurs" in the tourism industry in the region, as purposefully focused on the production and innovation. The best conditions for the development of tourism infrastructure as well as the scope of related services may be realized as part of the tourism and recreational cluster, based on science-based solutions, as well as the use of public-private partnerships.